Measuring Business Performance: A Literature Analysis of the Main Components

Jona Puci, Suzana Guxholli

Abstract


This article reviews the existing literature on the performance field. Papers and publications in the literature investigated so far have revealed an increasing interest on the performance concepts, performance measurement, performance indicators and management of performance. The area of performance measurement is not only expanding, but is becoming more diverse and specialized. The study begins by examining some of the main aspect and interests on the area. The following section reviews the literature in terms of firm specific indicators and the extent to which they influence business performance. The last section focuses on the investigation of macroeconomic factors on the performance of businesses.

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